62nd Jio Filmfare Awards 2017: Experience the event on Twitter
Mumbai : In a new, Twitter has taken an initiative to make 62nd Jio Filmfare Awards night special for its users with the help of Periscope 360 degree technology.
Users will be able to interact and share their views with the celebs at the red carpet via Twitter Video and Twitter Mirror.
Twitter also announced that nothing less than four stickers and new emojis will also be launched for the event, that will took place on January 14.
"We will showcase exciting content from the awards so that they can get a real-time insider's view and experience being a part of the event," said Viral Jani, Head of Entertainment Partnerships, Twitter India, in a statement.
Starting from Friday till February 13, Bollywood fans can engage, interact and join the conversation around the Jio Filmfare Awards with the custom emoji.
"We are thrilled to join forces with Twitter to create exclusive content ahead of the 62nd Jio Filmfare Awards 2017 for a worldwide audience," said Deepak Lamba, CEO, Worldwide Media that owns Filmfare.
(With inputs from IANS)