Gavvy Cheeka speaks about his love for music and how he is grooming himself as a singer

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Gavvy Cheeka
Gavvy Cheeka

New Delhi : Music is not just a stressbuster but is turning out to be a major influence on people’s lives. One cannot imagine life without music as it has an array of genres that can uplift anyone’s mood. With the internet prospering like never before, many musical artists have proved their prowess with their exceptional singing skills. Gavvy Cheeka, originally known by the name Shubham Garg has begun his journey in the music industry.

Setting his mark in the music industry, Gavvy is a guy with diverse talents. While his passion for music unleashed the singer out of him, he has been an entrepreneur by profession. The young and talented lad is the owner of VK Media, a 360-degree company that offers services like artist management, digital marketing, music distribution, digital content management and public relations. Chasing his entrepreneurial goals, Gavvy’s foray into the music industry saw him launch a record label and production company named ‘Future Beats’ along with his partner David Singh.

It is an emerging music label and is the ultimate launchpad for all aspiring musicians and singers of India. Some of the music videos produced by Gavvy Cheeka’s record label turned out to be massive hits on the webspace. ‘Rang Kala’ by Harry Dhanoa, ‘You Know’ by David Singh, ‘Nowadays’ by David Singh & Guru Sekhon and ‘Shaq’ by David Singh has hit the magical figure of more than a million views on YouTube.

Gavvy after taking the producer’s seat is now looking forward to lending his voice for a peppy Punjabi song that he aims to launch on the official YouTube channel of ‘Future Beats’. To build his presence in the music industry, the singer is already exploring various other music platforms. He has a verified badge on the leading music platform Spotify where he has released two songs – ‘Truthfull’ and ‘Down To Up’. 

In the coming time, Shubham Garg is planning to release various singles and take them across different music platforms. While speaking about his love for music and honing his skills as a singer, he said, “Music is something that has always stayed with me. It was always on my bucket list to be a singer, and with the rise of the web, I believe I am one step closer to my dream. I am currently working on a few singles and originals that I plan to release under my record label.” While concluding, Gavvy Cheeka stated that ‘Future Beats’ will soon be collaborating with new-age artists, singers and rappers from all over India.