Apple to launch budget friendly AirPods Pro variant soon

New Delhi : Cupertino-based tech giant Apple is planning to launch the budget-friendly AirPods Pro version by mid-2020.

Taiwan’s Universal Scientific Industrial (USI) will be mainly supplying the Apple AirPod Pro Lite variant and the new model will employ a system-in-package (SiP) chip constriction, Digitimes reported recently.

According to the report, the brand new version of the AirPods will be available at an attractive price tag between the standard $159 AirPods 2 and the high-end Pro that retail for $249.

According to the famed Bernstein analyst Toni Sacconaghi, Apple sold $6 billion worth of AirPods in 2019 and is set to rake in $15 billion in revenue from the true wireless hearables in 2020.

It has been estimated that the company would be selling around 85 million AirPods next year, making AirPods the company’s third-largest business after iPhones and iPads by 2021.

The size of the global market for true wireless hearables is expected to touch 120 million units this year and 230 million units in 2020, growing 90 per cent year on year (YoY), according to Counterpoint Research.

The whole thing will show a turnaround for the company in fourth quarter.