It's mobile time for Myntra!

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  • New Delhi : According to a latest report, fashion brand Myntra is likely to shut down their desktop website

  • The company will now work on the app based version

  • This will be first time when a fashion brand will be operating only by the mobile

  • The company will be focusing on application based services now

  • Myntra was last year sold-out to e-commerce giant Flipkart

  • The company said around 85 % of users come from application to make their purchase

  • The company added that since the sales are being generated by the mobile so there is no point in carrying a desktop version for it

  • Many other companies like Make My Trip and OLA had closed their mobile site and are now functional with their application