YouTube creators can earn money in new ways: Here's how

  • Facebook
  • Twitter
  • Reddit
  • Flipboard
  • Email
  • WhatsApp
Representational Image
Representational Image

New Delhi : YouTube, often blamed for not paying enough money to the creators, will allow them to set up paid channel memberships, the company said today.

Currently the vast majority of revenue at the Google-owned service comes from advertising and that will remain a focus, said Neal Mohan, YouTube's chief products officer.

"But we also want to think beyond ads. Creators should have as many ways and opportunities to make money as possible," he said.

Viewers will pay $4.99 a month for channel memberships giving them access to exclusive content including livestreams, extra videos or shout-outs on channels with more than 100,000 subscribers.

Creators will also be able to sell merchandise like shirts or phone cases directly on their channels, the company said.

YouTube returns a small part of its advertising revenue to content creators who regularly charge the platform of giving them only a bit.

For now, YouTube is facing increasing competition from other similar platforms using more and more video. But Google is trying its best to maintain its uniqueness by launching new ways every now and then.  

The best part of YouTube is that it offers its users to save videos in the mobile phones and watch them later despite of no Internet connection.