Ford Aspire launched, prices begin from Rs 4.89 lakh

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  • New Delhi : The first ever sub-compact sedan from Ford India – Aspire - has been launched in the Indian markets.

  • Price of car lay within the range of Rs 4.89 – 8.24 Lakh (ex-showroom Delhi)

  • Both petrol and diesel variants have been launched

  • Ford had showcased the concept in Auto Expo 2014 in India

  • Direct competition is with Maruti Suzuki Swift Dzire, Honda Amaze, Hyundai Xcent and Tata Zest

  • Ford Aspire is offered with three engine options - a 1.5-litre Ti-VCT petrol (110bhp), a 1.2-litre Ti-VCT petrol (87bhp) and a 1.5-litre TDCi diesel (99bhp)

  • 1.2-litre petrol and 1.5-litre diesel-engined variants will get a 5-speed manual gearbox

  • Watch Farhan Akhtar's commercial for the car here: