IPL 2023: Vida joins Lucknow super giants as official electric mobility partner
Delhi : In order to become the official electric-mobility partner of the KL Rahul-led Lucknow Super Giants Indian Premier League (IPL) squad, Hero MotoCorp's up-and-coming mobility brand, Vida, has teamed up with LSG.
Throughout the IPL 2023 season, the Vida emblem will be clearly distinguishable on player helmets and caps as it is the official electric-mobility partner of LSG.
"The Lucknow Super Giants, who everyone praised during the previous Indian Premier League season, are a team with whom we are thrilled to associate. In a similar vein, Vida's ease of purchase and use is also appealing to customers. We are ensuring that consumers' transition to EVs is easy and hassle-free in accordance with our brand promise of creating a "Worry-free EV ecosystem," "Swadesh Srivastava, Head of Hero MotoCorp's Emerging Mobility Business Unit, stated.
"The development of Vida World is based on a technology-first mindset with sustainability at its core. We are rooting for LSG and wish them the best for the next IPL 2023 season "Furthermore, he said.
Vida is a brand that stands for advancement and transformation, according to RPSG Sports CEO Vinod Bisht. "Our philosophy is in line with VIDA's goal of building a better world for the future as a team that represents the beginning of something new. Our relationship will undoubtedly have a significant influence both on and off the field because sustainability is at its core "He observed. Owner of the Lucknow Super Giants is RPSG Group.
Two detachable batteries are included with the recently released electric scooter, the Vida V1. Currently, New Delhi, Jaipur, and Bangalore all offer it.
For public use, Vida has installed roughly 300 recharge stations in 50 places around the three cities. Users can charge the battery of their electric scooter at 1.2km/min thanks to Vida's fast charging network.