PURE EV launches innovative vehicle exchange program, check details
Delhi : The innovative EV Vehicle Exchange Programme has been unveiled by PURE EV. More than a thousand customers have taken part in the swap programme, which is targeted at owners of conventional internal combustion engine (ICE) two-wheelers as well as electric vehicle (EV) aficionados.
The strategy employed by PURE EV aims to capture the substantial market of over 10 crore ICE 2-wheelers in India. At PURE EV dealer sites, customers bring in their old 2-wheelers that are electric or petrol and receive instantaneous appraisals during the exchange transaction. The value amount is then subtracted from the price of a new PURE EV car, resulting in a far lower down payment for the initial installment and manageable EMIs without a large upfront expense.
This change not only benefits consumers, but it also benefits PURE EV shops. The EV maker hopes to drive exchange walk-ins and bookings by attracting a considerable number of 2-wheeler users in each location, producing a ripple effect that benefits frequent walk-ins for direct purchases. The one-of-a-kind EV Vehicle Exchange Programme is intended not only to retain current customers, but also to persuade users of other EV brands to switch to PURE EV vehicles.
The programme provides an enticing incentive, with a potential value of up to INR 38,000 dependent on vehicle condition. PURE EV gladly announces its continuance for the next Pongal and Padwa holidays, following its remarkable success during the Dussehra and Diwali seasons.
PURE EV CEO Rohit Vadera shared his excitement, saying, "We are thrilled to witness the overwhelming response to our EV Vehicle Exchange Programme." We are pleased to announce that PURE is the first EV 2-Wheeler brand in India to establish an electric vehicle used car market. This also demonstrates the company's expertise in crucial component refurbishment and recycling, allowing a circular economy in the EV ecosystem.'
PURE EV's revolutionary strategy not only contributes to environmental sustainability, but also makes EVs financially accessible and appealing to a larger audience, transforming the future of mobility in India.