4 Ways QR Code Generator Can Bring Traffic to Your Website

Delhi : It is important to create a solid marketing plan in order to drive traffic and build an online community. There are many ways to do it. One of them is by adding a QR code to your website. It can push you to get more traffic, convert them, and grow your online presence.

By using a QR code generator, you can create QR codes to garner attention for your website. QR codes can be used to direct customers to where you want them to go. For example, you can signpost them on your social media page or your website’s landing page. It will enable you to bring people to a specific part of your website without having them go through different stages.

In this blog, we will first understand QR codes and how they work before getting into how they can bring traffic to your website.

What is QR Code & How Does it Work?

A QR code or a Quick Response Code is a black and white shaped image that provides quick access to certain information with just a scan. For example, codes allow people to learn about a product or a service. 

Smartphones these days have a QR code reader built into them. Customers can point their cameras towards the codes and open a link on the screen.

Ways QR Codes Bring Traffic

If you want to take your website traffic to a new level, here are some common ways businesses can use QR codes for that:

1. Direct People to Landing Pages

The primary function of the QR codes is to carry encoded information. Therefore, they can be used to lead the customers to exactly where you want them to go. For example, you may lead them to the signup page or a specific landing page without them having to navigate through your website. 

2. Share Your Business Information

If you create a QR code using a QR code generator, you can share your business information without making any marketing communication. Customers can scan the codes and get access to information such as an address, event details or anything else. 

3. Streamline Ordering

By generating a QR code using a QR code generator, you can also encode payment information into it. It will help streamline the transaction process by offering a contactless payment alternative. Customers can also get access to menus or be directed to a particular page to complete the transaction.

4. Collect Customer Data

A QR code generator is a great tool that can help in lead generation. A customer scanning a code may take them to a signup page or a customer survey. It can help a business get data on the interests and opinions of its customers.

Grow Your Business with Multi-Feature QR Codes

At this point, you must understand QR codes and how they can help bring more traffic to your website. As a result, they can benefit your business, streamline your operations, and enhance your customers’ experience. 

Razorpay can help you create QR codes with their QR code generator. As a result, they can enable businesses to accept payments from their customers. With three simple steps, you will be able to generate QR codes and consequently increase traffic to your website. Razorpay’s dashboard is quite easy to use and can be used to generate QR codes quickly.

With Razorpay, as a business owner, you can customize QR codes to your brand, track payments seamlessly, and generate multiple QR codes.