Chatbots are emerging as the most effective technological solutions across domains irrespective of whether it is in banking, retail or digital marketing. A chatbot is nothing but a software that makes use of AI (Artificial Intelligence) to converse with a person. Using these chatbots, a lot of routines and mundane tasks can be automated. They are best to handle the initial communication in any domain and gather any necessary details so that when a real person steps in, they have all that is required to engage with customers in a meaningful manner.

It seems that the Walmart-acquired Flipkart is a bit disturbed after the sudden exit of CEO and chairman Binny Bansal. The management is all set to hire top talent in the field of marketing, technology, supply chain management, human resources and product. Sources confirmed that the US-based retail shop will relocate staff from overseas so that the Indian business aligns with Walmart’s global processes.

The Enforcement Directorate (ED) on Friday filed chargesheet against former Railway Minister Lalu Prasad, his wife Rabri Devi, son Tejashwi Yadav and others in a money laundering case related to the 2006 IRCTC hotels maintenance contract.

Facebook on Friday announced to hire Antonio Lucio, currently Global Chief Marketing and Communication Officer at HP Inc, who will work across the social media giant's family of apps, including WhatsApp and Instagram.

The US Food and Drug Administration (FDA) has slammed all those devices being marketed for medical procedures like vaginal rejuvenation as "egregious" and causing "harm", a statement said.

Ford Motor Company, an American multinational automaker is all set to make best of investments for its newly created Ford Autonomous Vehicles LLC. The former will invest $4 billion through 2023, including its $1 billion investment in Argo AI so as to accelerate its autonomous vehicle business to capitalize on the market prospects.

Facebook Live videos will soon be interrupted by 20-second ads as the social media giant has decided to make money from all the live videos it shares on its network.

Bollywood has been frank in using new marketing techniques to promote their movies, and in a latest, actor Akshay Kumar has offered a chance to his fans to book seats for the trailer launch of "Jolly LLB 2".

BrandBerry Marcom, a Noida-based end-to-end marketing communications and advertising agency, is a cool new workplace sticking to old school formula where people sleep on time work for limited hours and also enjoy their lives to the fullest.